Humility is hard. Even when we finally decide we need help and ask for it, we sometimes are not ready to face the truth. I have worked with so many business owners who ask me to help them. I really like to help people. I think it’s the way I am wired to be. So, I sincerely put 100% effort into helping them. The first thing I always do is ask questions. I want to understand the entire situation. I ask the business owners, their staff, their customers, and anyone who has anything to do with the situation at hand loads of questions. But mostly, I listen to understand. I usually end up with a really clear picture of what the problem is. To help the business owner, I define the problem. Unfortunately, a lot of people are not ready to face that truth because the majority of the time, the business owner is part of the problem! Talk about difficult discussions.
Face the Truth
In Antigone, Sophocles writes: “no one loves the messenger who brings bad news.” I can so relate to that! Here’s what usually ends up happening during my discussions with business owners: I share my discoveries in an attempt to clarify everything. They become upset with me. Some even go as far as to blame me for the problem (which I had nothing to do with creating.) Against all reality/facts/truth, the business owners will choose to stay in denial and not change one iota about themselves. They will happily blame me, their staff, their customers, the weather — you get the idea! So if you want to improve your business, dig deep and get humble. Ask for help, and be open to facing the truth of your situation. Only then can you change it!